1 |
Starbucks |
Starbucks Revives its Brand |
4.72 |
link Ad
|
Overall Likeability |
Score |
Norm |
Performance |
How much did you like or dislike this video? |
4.12 |
- |
- |
Call to Action Effectiveness |
Score |
Norm |
Performance |
How compelling do you find the call to action in this video to take action (e.g., click, learn more, make a purchase)? |
3.15 |
3.14 |
100.32% |
Brand Representation and Clarity |
Score |
Norm |
Performance |
How clearly does this video represent and identify the brand being advertised? |
4.55 |
4.57 |
99.56% |
Conversion Likelihood |
Score |
Norm |
Performance |
How likely are you to consider purchasing or engaging with the product or service after watching this video? |
4.12 |
3.58 |
115.08% |
|
2 |
Pepsi |
The PEPSI Challenge 2025 Let Your Taste Decide |
4.72 |
link Ad
|
Overall Likeability |
Score |
Norm |
Performance |
How much did you like or dislike this video? |
3.75 |
- |
- |
Call to Action Effectiveness |
Score |
Norm |
Performance |
How compelling do you find the call to action in this video to take action (e.g., click, learn more, make a purchase)? |
3.75 |
3.17 |
118.30% |
Brand Representation and Clarity |
Score |
Norm |
Performance |
How clearly does this video represent and identify the brand being advertised? |
5 |
4.59 |
108.93% |
Conversion Likelihood |
Score |
Norm |
Performance |
How likely are you to consider purchasing or engaging with the product or service after watching this video? |
3.78 |
3.59 |
105.29% |
|
3 |
Skinny Pop |
Popular for a Reason Skinny Pop Jennifer Aniston |
4.68 |
link Ad
|
Overall Likeability |
Score |
Norm |
Performance |
How much did you like or dislike this video? |
3.65 |
- |
- |
Call to Action Effectiveness |
Score |
Norm |
Performance |
How compelling do you find the call to action in this video to take action (e.g., click, learn more, make a purchase)? |
2.78 |
3.17 |
87.70% |
Brand Representation and Clarity |
Score |
Norm |
Performance |
How clearly does this video represent and identify the brand being advertised? |
4.72 |
4.58 |
103.06% |
Conversion Likelihood |
Score |
Norm |
Performance |
How likely are you to consider purchasing or engaging with the product or service after watching this video? |
3.75 |
3.56 |
105.34% |
|
4 |
Citroën |
The Hunt for Hibernation Citroën |
4.58 |
link Ad
|
Overall Likeability |
Score |
Norm |
Performance |
How much did you like or dislike this video? |
4.12 |
- |
- |
Call to Action Effectiveness |
Score |
Norm |
Performance |
How compelling do you find the call to action in this video to take action (e.g., click, learn more, make a purchase)? |
3.25 |
3.14 |
103.50% |
Brand Representation and Clarity |
Score |
Norm |
Performance |
How clearly does this video represent and identify the brand being advertised? |
4.5 |
4.57 |
98.47% |
Conversion Likelihood |
Score |
Norm |
Performance |
How likely are you to consider purchasing or engaging with the product or service after watching this video? |
3.15 |
3.58 |
87.99% |
|
5 |
AXE |
AXE Long Lasting |
4.24 |
link Ad
|
Overall Likeability |
Score |
Norm |
Performance |
How much did you like or dislike this video? |
3.15 |
- |
- |
Call to Action Effectiveness |
Score |
Norm |
Performance |
How compelling do you find the call to action in this video to take action (e.g., click, learn more, make a purchase)? |
3.25 |
3.2 |
101.56% |
Brand Representation and Clarity |
Score |
Norm |
Performance |
How clearly does this video represent and identify the brand being advertised? |
4.55 |
4.57 |
99.56% |
Conversion Likelihood |
Score |
Norm |
Performance |
How likely are you to consider purchasing or engaging with the product or service after watching this video? |
3.12 |
3.54 |
88.14% |
|
6 |
Valentino |
Valentino ad 2025 A Sensory Journey into Maximalist Elegance |
4.21 |
link Ad
|
Overall Likeability |
Score |
Norm |
Performance |
How much did you like or dislike this video? |
3.15 |
- |
- |
Call to Action Effectiveness |
Score |
Norm |
Performance |
How compelling do you find the call to action in this video to take action (e.g., click, learn more, make a purchase)? |
1.78 |
3.1 |
57.42% |
Brand Representation and Clarity |
Score |
Norm |
Performance |
How clearly does this video represent and identify the brand being advertised? |
4.5 |
4.59 |
98.04% |
Conversion Likelihood |
Score |
Norm |
Performance |
How likely are you to consider purchasing or engaging with the product or service after watching this video? |
2.78 |
3.55 |
78.31% |
|